In a world which is getting increasingly saturated with video content, YouTubers all strive for one thing: more views of their videos. Capital Captions know that many independent film production companies are often hesitant about adding Closed Captions to their films and videos. They are often not sure about the need for them and can struggle in weighing the potential benefits against the cost. In this post we’ll look at a few reasons why adding Closed Captions to your film will benefit it before release.
Enhanced Accessibility
If you want more viewers to find and watch your video content, adding video subtitles is a must. Think about not only people who are deaf or hard of hearing. Think also about people who can view your movie in places where it is not always practical to have the sound on. Consider remote viewers watching your movie on their iPhone or tablet on a noisy bus, in a library or in a busy crowd.
Increase Social Media Viewers
Increasing your social media viewership has got to be one of the most beneficial reasons to caption your movie. Investing in subtitling services and closed captioning for your movie will mean that a wider audience will be able to enjoy it through your social media channels. Another very effective way to increase viewers is to translate your video captions into as many languages as possible. This will have the added benefit of getting your captions indexed in search engines in the multiple languages that you include.
Boost SEO
Adding closed captions to your movies can also enhance your SEO on search engines. Because search engines crawl over web pages through text, having closed captioning scripts attached to your videos will also enable search engines to boost your SEO whilst finding all your relevant keywords throughout the captions.
So there you have it, the most important reasons why adding closed captions to your movies can benefit your film. And in answer to the question ‘Is adding closed captions right for your film?’ Yes, it is – closed captioning should be included in every film!
We hope you enjoyed this article and it helps you to make a better informed decision on closed captions. When it comes to adding them to your films the decision is clear. If you would like more information about our professional closed captioning services or for any other requirement, feel free to contact us today!
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